Global place maker Moss has brought a touch of glamour to one of London’s leading exhibition venues, creating a space worthy of the 250 artefacts, many belonging to Marilyn Monroe, that tell the story of her life. With Moss’s extensive range of sustainable graphics, ‘MARILYN – The Exhibition’ at Arches London Bridge unveils the mystique of this prolific icon for the first time in the UK.
Working with Kilimanjaro Live, Moss began to transform the venue a month ahead of the opening to ensure Marilyn was seamlessly welcomed into the venue. A wide array of graphics and materials were used to match the exhibit’s exploration of Marilyn’s life. Intricately cut vinyls and large tension fabric graphics framed the displays and external windows, while a series of bollard covers were used to promote the show outside.
Sustainability was a key consideration for this project. Moss worked with Studioshaw, designer of the exhibition, and Mitre and Mondays, who installed the innovative Honext board, to best represent the artwork and memorabilia whilst also bringing a sustainable edge. To ensure the best results with this fully recycled and distinctively textured material, a careful sampling process was undertaken. High-tack heat adhesive vinyl, tensioned fabric and heritage boards were applied to the Honext board to show the intricate designs and achieve the best results with this carbon-negative product.
Adding to the glamour, a ‘walk of fame’ was created for visitors using an anti-slip laminate, while a large tension fabric graphic helps welcome visitors as they enter the enigmatic world of Marilyn.
Installation took place over several days and required close collaboration between the teams. Scaffolding was needed to install the panels across the venue and had to be quickly moved to allow the individual displays to be put in place by the curators. Six installers ensured they met the tight timescales and provided the perfect finish required for this remarkable show.
“Working with a range of materials and collaborating with partners across London’s newest exhibition, performance and culture destination made this an unforgettable project,” said Rob Kershaw, Business Development Manager at Moss UK. “From our initial sampling and testing through to the complexities of the final installation, this has been an iconic project for us and we are delighted to have played our part.”
Liz Koravos, Managing Director at Arches London Bridge, commented: “The attention to detail Moss provides came across in every step. Their expertise was invaluable in transforming our amazing venue and providing our guests with a glimpse into the life of the one and only Marilyn Monroe.”
