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Fast, faster, the fastest

If there was one trend at drupa, it has been that everything is either going faster or more sophisticated. This is especially true for the large format market where not only quality, but also speeds and exact reproduction are of essence. Sabine A. Slaughter has had a look.

Take a Stand Against Showrooming with Digital Signage

By Jeff Hastings, CEO, BrightSign, LLC

"Showrooming," the practice of researching products in a brick-and-mortar store and then buying them somewhere else, is getting a lot of attention lately. Not that it's anything new. Budget-conscious consumers have always been inclined to defect when presented with a better deal.